Market Research

Understand consumer behaviour

We help you

  • Knowing how to communicate and resonate with consumers.
  • identify how people are feeling, thinking, and acting.
  • Move market research from opinions to science.
  • Augment qualitative data with biosensor data.

Possible Use Cases

  • Using eye tracking to explore the impact of brand exposure on attention
  • Predicting customer preferences from emotional responses with facial expression analysis
  • Testing advertising engagement for mobile users with eye tracking
  • Investigating the interaction of personality and taste preferences